Carmel and Ian took over the Les Bons Voisins franchise in 2019 and wanted to put their stamp on it. The site was originally built with HTML and ASP pages and was difficult for them to update and also very dated. They wanted a modern and functional site that reflected their brand.
As the existing website was well-established we began with an SEO review while Carmel and Ian worked with a graphic designer on a new brand image for their business. When both of those things were complete we started work on the site, which needed to have the following funtionality:
- Unique pages for each LBV team
- A searchable map of France linking to the LBV teams for that area
- A contact form unique to each team that enabled potential clients to email a local LBV team directly
- Pages that were optimised for SEO
- A blog, so that new content could be added to improve the SEO
- A site that was compliant with GDPR and French regulations (mentions legales, privacy policies, cookie banners)
Tools & Technologies
- WordPress installed on a LiteSpeed server running LS Cache
- Hello theme with Elementor Pro
- Custom fields to create an admin section for LBV Teams and Areas
- Custom layouts using Ele Custom Skin (for LBV team listings)
- A searchable map – using Interactive Geo Maps PRO (paid) and
- English and French version of the website – using Polylang
- Local SEO – using RankMath
- Client Testimonials – using Strong Testimonials
- Social feeds (Instagram)
